FSSAI introduces logo for organic products - with tagline Jaivik Bharat
Last Updated: 09-Feb-2018

The Food Safety and Standards Authority of India has launched an ?Indian Organic Integrity Data Base?, to help consumers verify the authenticity of organic food. The logo with tagline ?Jaivik Bharat? is a common logo for ?organic foods?. The authority has launched a portal - jointly developed by the FSSAI in collaboration with the Agricultural and Processed Food Products Export Development Authority (APEDA) and Participatory Guarantee System for India (PGS-India) of the Ministry of Agriculture and Farmers Welfare. Through this portal, consumers can access information about the producer, the certification system and the availability of certified organic products. The regulator had introduced the umbrella regulation for Organic foods earlier this year.