A B Mauri was formed in 2004, when Associated British Foods acquired the yeast business of Burns Philp and merged it with the Bakery Ingredients business of Cereform.They have t
Food Colors are used to enhance the appearance of food and make it preferable or attractive. During normal food process, the natural color of the food fades and it becomes necessary to restore food color to increase its attractiveness in a competitive market. To achieve the same, food product is incorporated with natural, synthetic or nature identical food colors. Natural colors are extracted from plant and animal sources, whereas synthetic colors are synthesized from chemicals.
Food colors are widely used in applications such as beverages, bakery, confectionary, dairy & frozen products, meat products, and others. The global food color market growth is inclined towards natural colors, as there is an increase in the health conscious consumer base that demands nature derived ingredients an